Everything your brand needs. One team.

Nine services that work on their own and work better together. Start with one.

Brand foundation

Know who you are. Look like it.

Before anything gets designed, we figure out what you stand for and who you're for. Then we give it a look and a voice you can use on every sign, site and post.

What's included

  • Discovery workshop with your team
  • Mission and values
  • Positioning, including premium and luxury positioning
  • Visual identity refresh: logo, color and type
  • Brand guide covering voice, word choice and photo style

Everything else builds on this. A clear brand makes every website, shoot and post faster to make and easier to recognize. Already have a brand? We do a refresh, not a rebrand: keep what people know, fix what's holding you back.

Websites

Sites built to sell

Modern, fast websites built on Vercel, with Shopify checkout when you sell online. Designed to turn a visit into an order, a signup or a call.

What's included

  • Custom site design and build on Vercel
  • Shopify checkout when you need it
  • Group and team ordering
  • Collections by school, team or chapter
  • Email signup that feeds your list
  • Hosting, maintenance and support

Your website works the hours you don't. When it's quick, clear and easy to buy from, more of the people who find you actually follow through.

Custom tools, like product builders, can come later as you grow.

App development

Software that fits how you work

Custom web and mobile apps for your customers and the people who run your business: booking, ordering, member portals and the internal tools behind them.

What's included

  • Product planning and UX design
  • Web and mobile apps
  • Customer and member portals
  • Internal tools and admin screens
  • Connections to the systems you already use
  • Launch, hosting and ongoing updates

Off-the-shelf software makes you work around it. We built the software that runs our own club, so we know what it takes to ship something people use every day.

Photo & video

Shots worth stopping for

Product, lifestyle and event shoots, short video cut for Reels, and design for magazine and print ads.

What's included

  • Product photography
  • Lifestyle and on-location shoots
  • Event coverage
  • Short video for Reels and Stories
  • Magazine and print ad design

People scroll past most of what they see. Great photos and video are what make them stop, look and remember your name.

Social media

Show up where your customers scroll

We plan, make and post content for Instagram, Facebook and LinkedIn, and we run paid social on Meta when you're ready to reach further.

What's included

  • Content planning and calendar
  • Reels, posts and Stories
  • Community management for comments and DMs
  • Paid social on Meta
  • Monthly reporting

Social is where most people meet your brand for the first time. Showing up consistently, in the right format, keeps you in front of them.

Every format, and why it matters

Reels
Short video that reaches new people. It's the format most likely to put you in front of someone who's never heard of you.
Posts
Your grid is your storefront. It's what people check before they follow, visit or buy.
Stories
Timely and casual, with one tap to shop. Good for drops, events and what's happening today.
Engagement
Comments and DMs that turn fans into repeat buyers. Someone answers, so people come back.
Paid social on Meta
Audience targeting, boosting your top posts, testing what works and monthly reporting. You pay Meta for ad spend directly, so you always see exactly where it goes.

Consulting & systems

Run it like you mean to grow

Practical help with the business behind the brand: how you sell, what you sell through and the tools that keep it running.

What's included

  • Growth strategy
  • Cloud tools setup
  • Sales kits
  • CRM setup
  • Wholesale and retail channel strategy

Good marketing brings in interest. Good systems turn it into orders, accounts and repeat business without burying you in spreadsheets.

AI consulting

Put AI to work in your business

We look at how your business runs day to day and find the work AI can speed up or take off your plate: answering customers, drafting content, pulling reports, following up on leads. Then we set it up with you and make sure your team actually uses it.

What's included

  • Review of your workflows and the tools you already pay for
  • A plan ranked by payoff: what to automate first and why
  • Tool picks and setup, from AI assistants to custom automations
  • Prompts, templates and playbooks written for your business
  • Hands-on training for your team
  • Ground rules for privacy and human review

Most owners know AI matters but not where to start, and the hype makes it harder. We start from the work your team does every week and focus on the few changes that pay off first, so you get hours back instead of another subscription nobody opens.

IT & infrastructure

Open the doors ready

A ready package for new locations and franchises: the network, the screens and the devices, set up and supported.

What's included

  • Network and Wi-Fi setup
  • Digital signage
  • Devices and accounts
  • Ongoing support

Opening a location is hard enough without the Wi-Fi going down on day one. We built and run this for our own club, so we can hand you a setup that just works.

Baseline AI

Your numbers, in one place

Baseline AI is our own dashboard for Club13 Studios clients: sales, website, social and email in one view, measured against your goals, with an AI assistant that answers questions and suggests next steps.

What's included

  • One view of sales, website, social and email
  • Progress against the goals we set together
  • An AI assistant you can ask in plain English
  • Suggested next steps

When everything lives in one place, you spend less time hunting for numbers and more time acting on them.

Now piloting with founding clients.

How we work

  1. Discovery call

    We talk through your goals, your timeline and the tools you already use.

  2. Written proposal

    You get the scope, the deliverables and the pricing in writing, before anything starts.

  3. Kickoff

    Most work starts with the brand foundation, since everything else builds on it.

Start with what you need now. Add the rest as you grow.

Questions we get

Do you only work with sports brands?

No. We started in sports and it's still home, but we work with lifestyle and consumer brands, teams, colleges and Greek organizations, franchise operators and other small and growing businesses. If people notice your product, we're a good fit.

Do I need every service?

No. Start with what you need now and add the rest as you grow. Most clients begin with the brand foundation, because everything else builds on it.

Who owns my website and photos?

Ownership is spelled out in your proposal before any work starts, so there are no surprises later.

How does pricing work?

Every project is scoped to what you need. After a discovery call we send a written proposal with the scope, deliverables and pricing. No packages to decode.

Do you pay for our ads?

No. For paid social on Meta, you pay Meta directly for ad spend. We handle the targeting, testing, boosting and monthly reporting.

We already have a logo. Do we have to start over?

Not at all. For existing brands we do a refresh, not a rebrand: keep what people already recognize, and sharpen what's holding you back.

Can you set up a new location or franchise?

Yes. Our IT and infrastructure package covers network and Wi-Fi, digital signage, devices and accounts, and ongoing support, so a new location opens ready.

Where are you based?

In Dallas–Fort Worth. If you're farther away, ask. We'll tell you honestly whether we're a fit.

Got a product people notice?

Tell us what you're building. We'll tell you where we'd start.